In this episode, Davide António Gambera talks with Geke Ludden associate professor professor at University of Twente and head of the Interaction Design chair at the Department of Design, Production and Management. Ludden is also a fellow of the DesignLab and an editor of the Journal of Design Research. Her research studies are on how the design of products and services influences people’s behaviour and motivation with a specific interest in how products and services can support healthy behaviour and in how technology (interactive devices and wearables) can engage people in therapy at home.